What is the difference between an Order and a Subscription?

An Order is a one-time purchase. A Subscription is a recurring weekly, bi-weekly or monthly subscription.

A Subscription is made up of many orders over time if your customer keeps it going.

We recommend you add a discount for Subscriptions (Settings > Subscriptions) to give your customers an incentive to keep ordering! (the most successful stores offer somewhere between 10% to 20% for the subscription discount, with 10% being by far the most popular)

Don't hesitate to contact GoPrep's Customer Support Team for further assistance.

You can do so by submitting a request or sending an email to [e-mail].